Black Friday Workshop | Tara Wagner Coaching

Black Friday for Small Biz product mockup

Inside the Workshop

One Replay. One Workbook. 4 Steps.

The recorded live workshop walks you through the 4-step process to build your Black Friday campaign. The downloadable workbook keeps you on track during the workshop and serves as your reference for every future promo season.

Why This Year

Black Friday Is Your Chance to Bounce Back

With the economy hitting small business hard this year, your audience will be getting into holiday shopping mode. This is your chance to create a cash injection. But the promo season always sneaks up on us - do not wait until the last minute to scramble something together this year. Plan and schedule now so you can RELAX over the holiday.

What You Will Do

The 4 Steps Inside the Workshop

The recorded workshop walks you through implementing each of these 4 steps with help from your friendly Accredited Small Business Consultant.

Step 1

The Offer

Choose between 11 high-converting ideas to find the right one for your goals and bandwidth. No discounting required.

Step 2

The Details

Answer 9 critical questions that increase conversions, help you stand out in a noisy marketplace, and even create future sales.

Step 3

The Timing

Design a promotional calendar that works for your offer, your audience, and your bandwidth - whether you have a few hours or a full month to plan.

Step 4

The Promo

Get expert guidance on effective emails, subject lines, and social media content so your campaign actually reaches the people who will buy.

Plus Bonuses

Everything Else Included

Bonus 1 · $47 Value

Black Friday Workbook

Everything you need to execute every step. Digital, easy to duplicate, easy to edit - and re-usable for next year’s promos too.

Bonus 2 · $500+ Value

Recorded Q&A with Tara

Tara’s 25 years of experience applied to real businesses. Hear other owners share details and struggles, get direct feedback on their ideas and offers, and learn from the questions you would have never thought to ask.

Why Work With Tara

Decades in Small Business. Built for Tougher Times Than This.

Tara has spent decades in small business and is an Accredited Small Business Consultant®. She has helped clients during tougher economic moments than this one:

Go from 0 to $20k/month in under a year
Launch a coaching business and book solid in 6 months
Turn a 1-person therapy practice into a 5-person practice in 2–3 years

With Tara’s help strategizing your offers, marketing, and sales, you can make this Black Friday a profitable one.

The Investment

Grab the Replay

Black Friday for Small Biz · Replay

$47

One-time payment · Lifetime replay access · Workbook + Q&A included

Unlock Instant Access →

Just the FAQs

Your Questions, Answered

Good. 97% of what Tara teaches is how to NOT give a discount but still get great results. Tiny businesses do not have the profit margins to compete with giant corporations on price, so we compete on a few other things you will learn inside the program.

No worries. The workshop works for both product- and service-based businesses. Tara will help you craft offers that highlight your expertise and build long-term relationships with clients.

Tara has you covered. The workshop covers offers that fit any schedule, whether you have a few hours or a full month to plan. There is an option for every bandwidth level.

This workshop is designed to guide you from start to finish, even if you are new to Black Friday. You will get all the support you need to create an offer that is right for you.

Not at all. The strategies work whether you have 100 or 10,000 followers. The focus is on maximizing engagement with your existing audience.

Yes. In fact, Black Friday is the perfect time to promote digital offers, especially ones that are quick to buy and easy to deliver. The workshop covers exactly how.

Yes. Some businesses find that Black Friday is a total wash. Maybe New Year’s or summer is the season you want to capitalize on instead. The workshop teaches through the lens of Black Friday but the strategies apply to any promotional period you prefer.