Inside the Workshop
Q4 Promo, Built Live
Three modules. Ninety minutes. The three offers that always convert, the email and ad copy you can ship in a day, and the pricing + post-BF play most owners never run.
The complete small business Black Friday and Cyber Monday strategy. Plan it, promote it, and execute it in a way that brings in real revenue without discounting yourself into a hole or burning out trying to do it all at once.
Three modules. Ninety minutes. The three offers that always convert, the email and ad copy you can ship in a day, and the pricing + post-BF play most owners never run.
How to create a Black Friday offer that drives real sales without training your audience to wait for a discount or devaluing your work.
A complete promotional calendar for the BFCM period including what to send, when to send it, and how to build urgency that converts.
How to plan and batch everything in advance so the week of Black Friday is not a scramble and you can actually enjoy the results.
Slashing prices on the same offer your audience has been hearing about all year does not move the needle. It just trains your buyers to wait for the discount. A great Black Friday promotion is a strategic moment — the right offer, to the right audience, with the right timing and the right reason for them to act now.
I did my first real Black Friday promotion using this framework. It did 4x what my best previous launch had done.
The pre-built email and social schedule alone saved me a week of work. I just plugged in my offer and ran it.
I would have totally winged Black Friday like every other year. Instead I had a real plan, and my best Q4 revenue ever.
A clear plan, a profitable offer, and a promotion that does not burn you out. That is what the Black Friday Workshop delivers.